Before you hit ‘apply’ on this Admissions Sales Executive – Remote (Fixed-term) role, arm yourself with the right strategy. We’ve identified the hidden expectations, the keywords your CV needs, and the questions that will set you apart.
Summary
An Admissions Sales Executive role recruiting international students for the employer’s summer education programmes. The role is fully remote, fixed-term, 40 hours/week on a rota that includes evenings and weekends. Key duties are handling inbound and outbound enquiries via calls, email, chat and social media; nurturing leads through the enrolment process; meeting individual sales targets; using CRM tools; and working with Marketing and Admissions. Salary is listed at £30,000 (depending on experience) and holiday and benefits are provided.
What This Job Ad Really Means
– "depending on experience": final pay may be adjusted based on your background/track record. – "self motivated"/"proactive": you will be expected to manage your own day, initiate outreach and work with limited supervision. – "customer/client facing": most of the role involves direct contact with prospective students and parents. – "team player": you’ll need to coordinate with other teams (Marketing, Admissions). – "manage competing priorities" / "multi-tasking": you’ll handle multiple leads and pipelines at once and prioritise follow-ups. – "flexibility required": rota includes evenings/weekends and likely requires working across different time zones.
What They Likely Expect
- Hit regular individual sales/enrolment targets and contribute to team targets
- High volume of daily outreach and follow-up (calls, email, live chat, social media)
- Use CRM and sales automation tools to log activity, progress leads and report on pipeline
- Nurture relationships with international parents and students; provide programme guidance and handle objections
- Regular collaboration with Marketing/Admissions to align messaging and campaigns
- Analyse basic sales data to identify trends and adjust outreach
- Work scheduled rota shifts including evenings and weekends; be available across some international time zones
- Work independently while keeping the team informed of progress and challenges
Red Flags to Watch For
- Fixed-term contract — limited long-term security or unclear renewal/exit terms
- No mention of commission, OTE or bonus structure — unclear total earning potential beyond base salary
- Salary stated as "depending on experience" without a range — hard to gauge market competitiveness
- Evening and weekend rota may affect work-life balance, especially for international timezone coverage
- Sales targets are emphasised but details on realistic targets, support, or ramp-up period are missing
- Remote role but unclear support for equipment, expenses or home-office allowances
Questions Worth Asking
- Is there a commission, bonus or OTE on top of the base salary? If so, how is it structured and what is a typical OTE?
- What are the typical individual sales/enrolment targets and how are they measured?
- How long is the fixed-term contract and is there scope for extension or permanent hire?
- What onboarding and training are provided, and how long is the ramp-up period before targets apply?
- How are working hours scheduled on the rota and how is time-zone coverage allocated?
- Is there any on-call expectation outside rotaed shifts, or requirements to travel?
- What CRM and sales tools are used, and will the employer provide required equipment or expenses for remote working?
- What are the main KPIs used for performance reviews and how frequently are reviews conducted?
Suggested Response
Dear Hiring Team, I’m very interested in the Admissions Sales Executive position with the employer. I have [X years] experience in sales and customer-facing roles, a strong track record of meeting/exceeding targets, and regular use of CRM systems to manage pipelines. I’ve worked with international clients and am comfortable adapting my schedule for evening/weekend rota shifts. I’d welcome the opportunity to discuss how my skills in lead generation, relationship management and converting enquiries to enrolments can contribute to your team. Could you confirm the commission/bonus structure (if any), typical targets and the fixed-term contract duration? I’m available for an interview at your convenience. Kind regards, [Your name]
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